Neue was engaged by Natvia to help design and develop a Market Entry Brand Strategy. Natvia is an all Natural Sweetener with no Aspartame and no Sacchrin. The brand needsĀ to communicate everything that is natural and fresh. Neue created the Brand Identity, packaging, sales presenters, website design and Tradeshow stand. Neue also designed their very funky website which engages the audience and communicate clearly the message. check out their All Natural Sweetener website: www.natvia.com.au
Neue Group was approached by Vitarium to help them build a brand that will engage with their customers. Neue help Vitarium design and develop a brand strategy that will position them in the best way possible for the australian market. Neue designed Vitarium overall customer experience; from their packaging, product photography, tradestand design, website and all their sales tools. Within three months of launching, the Vitarium Brand is now stocking in Coles, Independent Health food stores and supermarket nationally. check out their website: www.vitarium.com.au
Neue assisted Underarmour in designing and developing their point of sale material in Australia.
AGR MATTHEY STUDENT AWARDS DESIGN AGR Matthey approached NEUE to assist them in designing the collateral for the Annual Student Awards 2008. The brief was to design and communicate all of AGR Matthey's brand values. It needed to communicate innovation and quality. The design element was taken through the whole award campaign, right down to the menu cards.
Husk approached NEUE to assist them in developing a beautiful inhouse range of essential oil products. The brand needed to reflect the Husk brand qualities and sense of design.
Neue assisted NOBODY DENIM in design and creating their brand identity and their corporate stationary.
Neue assisted nobody denim in the design and development of their 2009 Lookbook- Heritage range.
Inghams approached NEUE to assist them in designing a sales presenter for the launch of their new Devil Fillets pieces. First, we got some samples sent to us, and the team at NEUE spent the afternoon taste testing and brainstorming. We all thought the taste was amazing and the hot spices was a highlight. So we wanted to design a presenter to visually display the spicyness of the chicken pieces. We wanted the design to provide the customer with a 'close up and personal' view of the chicken pieces...so close that you can taste it. The feedback was great from ...
We worked with Wesfarmers Limited to design and develop a series of internal share plan booklets to offer company employees. The booklets needed to clearly communicate Wesfarmers' values and vision.
We worked with Spirit of Tasmania to design and develop a Direct Mailer booklet to inform customers of their new service offers and deals for the 2008/09 season.
Neue Communications worked closely with Computershare to design and develop a visually enticing Share plan booklet to encourage uptake of the shares. The direction we took was to promote WorleyParson's environment/sustainable plans for the future.
We designed a bag which was made out of 42 Below water billboards. It is the intimate connection and brand following that 42 Below wanted. They wanted the influencial bar tenders to connect with their brand on a personal level and to carry the brand message to their peers. 200 bags were designed and made from 3 billboards. Word spread about the bags, and everyone wanted to get their hands on it. The client was very happy!
AFL Victoria. AFL approached NEUE to help design and put together a resource with support from Vic Health to illustrate a range of initiatives other football groups have put in place to attract a wider portion of local people living in their communities-therefore increasing the number of player, coaches, umpires, volunteers and supporters. check out the the rest of the document: www.gotreefree.com.au/aflvic
Brand creation and direction
Retail and Tradeshow design and implementation
Consulting on business directions and seeking out new market opportunities
Packaging brand designs and implementation
Graphic design and print management services